Siam-Toya, two friends in Likee campaign
[Dhaka, March 25, 2021]
Popular short video creation and sharing app Likee has arranged a
number of exciting campaigns that will continue from March 19-26, 2021, for the users on the
occasion of Independence Day to be celebrated on March 26.
Likee users can avail this opportunity to demonstrate their inner talent. The activities include
different hashtag campaigns such as #DeshKeJano, , #RoarLikeTiger, , #IndependenceDay2021
drama challenge, and #ShadhinNach. Renowned celebrities Siam, Toya, and Moushumi, will be
a part of the campaigns.
In the #DeshKeJano challenge involves national knowledge Q & A Sticker, there are generic
statements related to sports, geography, liberation war, and celebrities of Bangladesh, which
can be answered in ‘This’ or ‘That’ format. With every statement, there are two options – false
or true. Once participants are done with one statement, the next statement will pop up. In this
way, they will keep on answering as much as they can within 15-30 seconds at best.
The #RoarLikeTiger campaign will involve AI Face + Tiger Training. Users can take photos with
virtual tigers. When users open their mouths, they will trigger the effect of ‘tiger opens their
mouths + user’s aiface’ to finish the photos.
The #IndependenceDay2021 challenge, which is a short drama competition inspired by the
awareness message “Do not misuse your freedom”. As part of the competitition, users can
make short drama focusing on instances of misuse of freedom to raise awareness among users
to make the most responsible use of freedom.
As part of the #ShadhinNach challenge,, users can select a patriotic song, get dressed in red and
green, and perform a dance routine in an appropriate and respectful manner. This will add the
fun element to the whole range of activities.
Joy, Likee’s Head of Operations in Bangladesh, said, “We have arranged a variety of campaigns
ahead of the Independence Day that will encourage our users to demonstrate respect for the
spirit of independence by utilizing their latent skills in a fun and exciting manner, which will
also encourage them to become more knowledgeable about the history of Bangladesh’s
To add cherry on the top, there will be prizes as well. One best short drama creator
participating in the #IndependenceDay2021 challenge, adjudicated by Likee official team, will
have the opportunithy to win a motorbike.